Grassroots Campaign

We understand that each client's issues and goals are unique.

At Bolton-St. Johns we tackle a simple one-time assignment or undertake a full grassroots campaign with equal discipline and direction. Grassroots campaigning is about crafting and implementing engaging messages and influencing perception in a comprehensive and clear way.

Bolton-St. Johns has the winning strategy for getting the right message to the right people by:

Using polling and analysis to identify target communities
Setting up grassroots and media campaigns to educate and persuade the public
Developing, designing and implementing an effective communications strategy that includes direct mailings, electronic and print media, brochures, presentations and phone banks

Building governmental and private sector coalitions that support field and media efforts
Generating news stories on an issue and providing additional media relations support
Creating effective and persuasive messages that transform opinion and perception